Umbrella brand HELLO has a heart! Hello has been on the market since 1998, and since the beginning they have strived to continuously improve their work, thus providing the best possible product to consumers. The brand recognizes that its wealth is based on people who understand their work and who do it with love, and therefore creates conditions so that the experience accumulated over the years is passed on to the next generation. Behind the brand is a long-standing local tradition in fruit processing. Hello has a human dimension – it is honest and does not want to pretend to be something extra special. It is a homegrown brand that belongs somewhere, that lives among people, understands them and knows what is important to them. Quality is the cornerstone of consumer satisfaction, which is why there is an extreme focus on maintaining quality. The My Drink range of fruit drinks for children with sports caps has a 10% fruit content and a series of inspirational characters from different sports. The refreshing drinks under the HELLO VIVA brand are light and affordable. No preservatives or artificial colours. The traditional range of spirits, produced since 1946, has been introduced in 2017 with a new story and NIVNICE logo, bet on the right horse!